Mainly cultural content-based book wholesale business books wholesale, wholesale book marketing, so during the time necessary to publicize the book of culture, so that both can attract customers to its books. The development of book wholesale business requires that we need a marketing strategy for the industry. Therefore the preparatory work is very important. To be more detailed market survey and forecast, so that we can prepare for the book wholesale market development, preliminary investigation by the operator can better understand the current book market, what, when popular books, what books sales is not very good, and so on. Further preparatory including books wholesale customer where the human environment, the concept of regional consumption, etc., so that the region can ensure the sale of books to cater to the masses of comparative psychology, may not only marketing to sales of book wholesalers, but also for business The enthusiasm of some impact. So books wholesale, wholesale book marketing prior to the economic development of the region predict effectively determine customer demand for the book culture. After another for different levels of party and government books wholesale demand, choose different types of books wholesale, it is a good book wholesale and retail market operators. Book wholesale pricing strategy has the following main aspects: low wholesale prices, high repurchase price: With this pricing strategy of retailers can maximize their enthusiasm wholesale children's books, and even its own profit transfer to wholesalers and retail Suppliers for newly listed books, also open up the market to stage such an approach quickly recognized by the market, in order to increase sales. High wholesale prices, high repurchase price: in this pricing strategy, the retailer may be at a higher price, although there will be no market for books returned to wholesalers, but due to the high amount of working capital requirements, the order would be retailers have an impact. Most hardcover books can be used this way of selling, general, high prices, long sales cycles, but the repurchase price may be higher. Low wholesale prices, low repurchase price: With this pricing strategy is relatively strong against aging, less profit after the sale of recycled goods again, the most common is newspapers, periodicals and other goods such as. Although income is not high, but the risk wholesaler can significantly reduce the need to bear. High wholesale prices, low repurchase price: This pricing strategy is generally for one-off sales of goods, often in great demand, not much return phenomenon. In this strategy, wholesalers can get very high profits. In addition to the above pricing strategy, if another important factor - the highest repurchase rate into account, will be composed of a variety of mixed strategy. Such as the use of high wholesale prices, the highest repurchase rate low, high repurchase price strategy can guarantee Developer reduce operational risks on the basis of sales, profit. Using a combination of strategies will have a wider books wholesale pricing space. Books wholesale, wholesale book, Heaven Hengyuan Hengyuan by Beijing Culture Co., Ltd. Heaven. Beijing Heaven Hengyuan Culture Co. (www.tdhy1211.com/) strong, credible, in print, publications and other industries, Tongzhou District, Beijing has accumulated a large number of loyal customers. The company better work attitude and constantly improving Heaven Hengyuan innovative ideas will lead into the brilliant and you work for a better future!